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From Jim Collins, author of Built to Last and Good to Great, interviewed in the August 25, 2008 issue of Business Week:
“As I look at the most effective people we’ve studied, a “stop-doing” list or not-to-do list is more important than a to-do list, because the to-do list is infinite. For every big, annual priority you put on the to-do list, you need a corresponding item on the stop-doing list.”
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| In the August 20 and 27, 2007 issue of Business Week, uber-executive recruiter, James Citrin, describes his belief that the model of the CEO needs to evolve to that of the specialist. Depending on the type of company, a CEO might be a BRAIN (e.g., Arthur Levinson of Genentech, Reed Hastings of Netflix; using their extraordinary brains to drive innovation); an AMBASSADOR.g., Rupert Murdoch of News Corp., Indra Nooyi of PepsiCo; deep experience in emerging markets); a DEALMAKER (e.g.,Ed Whitacre, formerly of AT&T; selling off non-core assets and buying what is needed strategically); a CONDUCTOR (e.g., A.G. Lafley of P&G; networking externally and fostering collaboration internally); and a CASTING AGENT (e.g., Anne Mulcahy of Xerox; attracting, retaining, and positioning the best people). I like it. I think he's onto something. |
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| Interesting that most leadership authorities usually don't mention focus as a key trait of successful leaders. Probably because it is so obvious. And yet venture capital and private equity investors point to lack of focus as one of the main reasons that companies fail. In fact, it is a primary reason for the failure of any organization. Why is it so elusive in practice? I think it boils down to the lack of presence. The inability to ground oneself in reality. When truly grounded, the leader knows, feels, precisely what business he or she is in, knows exactly who his or her customers or constituents are, and how best to serve them. When the leader is not grounded in the present, in reality, then he or she starts to operate out of fear. "Maybe I am making a mistake, so let me diversify my efforts," which is really just a dilution of effort. Intention is also a key element underlying focus. Intend to commit. Intend to focus. And you will focus. And you will succeed. |
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